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Staro 15.06.2023., 18:45   #5860
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Intel to launch new Core Processor branding for Meteor Lake: drop the i, add Ultra tier
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As first hinted at by Intel back in late April, Intel is embarking on a journey to redefine its client processor branding, the biggest such shift in the previous 15 years of the company. This shift is due to begin in the second half of the year, when Intel will launch their highly anticipated Meteor Lake CPUs. Meteor Lake represents a significant leap forward for the company in regards to manufacturing, architecture, and design – and, it would seem, is prompting the need for a fresh product naming convention. The latest branding change, as previously mentioned, is the biggest in the last 15 years of Intel. While some naming schemes can be confusing and cluttered (ahem, Xeons), Intel is aiming for something that's still reasonably clear for the client processors. Which is great timing, because the hardware underpinning them is about to get fairly complex with the transition chiplet-based Meteor Lake and its mix-and-match of dies built on the Intel 4 process and built over at rival-supplier TSMC. First and foremost, under their new branding system Intel is doing away with leading generational branding.
Izvor: AnandTech
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